( Discover Our Journey )

The Vision That Drives Us

A closer look at the passion, principles, and people shaping our company

( Who We Are )

Defactory, founded by Anas Magdy, goes beyond interior design, crafting spaces that tell immersive stories and evoke deep emotional connections. Instead of following trends, we create timeless experiences.

( Our Philosophy )

We focus on storytelling through design, using light, texture, and innovation to craft spaces that feel both contemporary and enduring.

( Our Founder )

Anas Magdy is the visionary behind Defactory, driven by the belief that spaces should engage emotions and leave lasting impressions. With a keen eye for immersive atmospheres, he has established Defactory as a leader in innovative and conceptual spatial design, blending artistry with structural intelligence.

( Vision & Mission )

Our vision is to redefine the future of luxury spaces across the Middle East and beyond by transforming the way people experience design.

Our mission is to seamlessly integrate architecture, interiors, and storytelling, turning spaces into immersive narratives that inspire and endure.

( Our Team )

A passionate team of creatives brings each project to life with precision, innovation, and an unwavering commitment to excellence.

( Our People )

Anas Magdy

CEO & Founder

Anas Magdy

CEO & Founder

Anas Magdy

CEO & Founder

Anas Magdy

CEO & Founder

Anas Magdy

CEO & Founder

Anas Magdy

CEO & Founder

( Experience The Art of Design )

More Than Design,
It’s an Experience

At Defactory, design is about feeling, not just sight. Every detail is carefully curated to create spaces that evoke emotions and tell compelling stories

( 01 )

The Power of Contrast

Balance between structure and fluidity.
Great design is not about choosing between opposites; it’s about bringing them together in harmony. We blend raw architectural forms with softness, bold statements with delicate details, and tradition with modernity to create spaces that feel alive.

( 02 )

Light as a Storyteller

Illuminating more than just space.
Light is an essential element of our designs. It guides movement, sets the mood, and creates depth. Whether it’s natural light pouring through sculptural openings or curated artificial lighting that enhances a room’s character, we use light as an architectural tool to shape experiences.

( 03 )

Materials with Meaning

Every surface tells a story.
We don’t just pick materials, we curate textures that evoke sensation and memory. From handcrafted wood to raw stone, from sleek metals to soft fabrics, every choice is intentional, adding depth to the space and connecting people to the design.

( 04 )

Spaces That Move with Life

Design that adapts, evolves, and breathes.
A static space is a lifeless space. That’s why we design environments that flow with the people who inhabit them. Movement, flexibility, and interaction are key to creating designs that don’t just look stunning but function seamlessly.

( CLIENTS REVIEWS )

Ahmad Hany @ Sedjem Agency

"Defactory delivered an exceptional experience, transforming ideas into stunning, functional spaces with precision, creativity, and expertise. Their work exceeded expectations."

Ahmad Hany @ Sedjem Agency

"Defactory delivered an exceptional experience, transforming ideas into stunning, functional spaces with precision, creativity, and expertise. Their work exceeded expectations."

Ahmad Hany @ Sedjem Agency

"Defactory delivered an exceptional experience, transforming ideas into stunning, functional spaces with precision, creativity, and expertise. Their work exceeded expectations."

( FAQ )

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